Training Overview:
Our media production and consultancy firm conducted a comprehensive training program for the media department of SMEDAN, equipping their team with essential knowledge and skills in leveraging Information and Communication Technology (ICT) tools and harnessing the power of new media to enhance their communication strategies and operations.
Training Objectives:
The primary objective was to facilitate SMEDAN’s transition towards a digitally enabled organization. This included understanding the digital landscape, and social media space, identifying opportunities for digitization, and embracing innovative ICT solutions.
Cybersecurity and Privacy:
Security measures in the digital era are paramount. We provided a comprehensive overview of cybersecurity best practices to safeguard sensitive government data.
Training Highlights:
Customized Content:
The training content was tailored to the specific needs and challenges of SMEDAN in term of gaining social media visibility and credibility, ensuring relevance and practicality.
Interactive Workshops:
Participants engaged in hands-on workshops, learning to use various ICT tools and platforms, leverage the use of mobile phones for social media content and practicing content creation for new media.
Expert Instructors:
Our team of experienced professionals, well-versed in ICT and new media, provided in-depth knowledge and guided participants through every aspect of the training.
Case Studies:
Real-world case studies of organizations with active social media presence, how negative and positive electronic word of mouth affect such pages were presented to showcase successful digital transformation initiatives and how other government agencies have effectively harnessed new media tools.
Outcomes:
As a result of our training program, the staff members that were trained gained enhanced proficiency in using ICT tools and new media tool for communication and outreach.
Improved decision-making capabilities through data-driven insights on the agency’s social media pages.
Strengthened cybersecurity practices to protect sensitive information.
Increased engagement and interaction with the public and stakeholders on social media.
Enhanced the organization’s presence and reputation in the digital space.